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Elan

Elan is a passionate ski manufacturer in Alphen, Slovenia, with 75 years of experience in manufacturing the best skis in the world, innovating for decades for one simple purpose – to make the skiing experience better for everyone, from beginner to expert - we challenge ourselves to design the best performance, highest quality, state of the art products for friends and family to enjoy great days on the mountains. It is with this uncommon valor that we have committed our brand to this one goal, and to deliver on our promise to make everyday the best day on snow for Elan skiers. On September 24, 1945, Elan was founded by Rudi Finžgar, a ski jumper. After only one year, Elan is already present at trade fairs, opens its first store and begins exporting skis to the United States. In the 1970s, the name recognition suddenly grows, when Swedish skiing great Ingemar Stenmark wins the Alpine Ski World Cup in 3 consecutive years on skis made by Elan. Two decades later, the company changes the ski industry by marketing its parabolic skis.